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Adidas Launches ADIDAS PRO WORK Footwear Range in Collaboration with GLO Brands
Adidas, in partnership with GLO Brands B.V., has introduced a new line of safety footwear named ADIDAS PRO WORK. This collection marks Adidas' entry into the Personal Protective Equipment (PPE) market. The range, which includes designs for both men and women, targets workers across various sectors such as logistics and manufacturing.
The footwear combines Adidas' renowned sport aesthetic with necessary safety features, meeting the demand for stylish, durable, and comfortable work shoes. Lauren Mooney, General Manager of GLO, emphasizes that this collection addresses modern workers' needs for both protection and individuality.
ADIDAS PRO WORK shoes are engineered with features like a fiberglass toecap and EVA cushioning for comfort during long shifts. The range is ESD-certified and free of metal, catering to environments requiring such specifications. The collection will be available at select European retailers starting August, priced between €100 and €150.
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