ALSO to Launch AI Elite Partner Program in Europe

ALSO Holding AG is set to fast-track the adoption of agentic AI across Europe by introducing its AI Elite Partner Program this summer. The European AI market is on a growth trajectory, projected to hit USD 144 billion by 2028. In response, ALSO has established itself as a critical AI marketplace, offering a comprehensive catalog of AI building blocks from leading vendors, integrated into a scalable platform. This includes AI tools, infrastructure, and applications, along with cybersecurity and partner enablement.

The AI Elite Partner Program aims to empower over 140,000 resellers in more than 30 European countries, fully operational by August 2026. This initiative follows extensive training provided by ALSO, involving over 1,000 sessions for 30,000 participants. As businesses shift to operationalizing AI, key considerations include execution quality, cost control, data access, and deployment models.

Jan Bogdanovich, CTO of ALSO, emphasized the importance of adaptable partners in mainstreaming AI technologies, asserting that successful businesses will be those mastering tech adoption swiftly and responsibly.