Beiersdorf to Launch New €500 Million Share Buyback Program in 2025

Beiersdorf Aktiengesellschaft has announced its plan to initiate a new share buyback program worth up to €500 million in 2025. The decision, approved by the Supervisory Board, follows the successful completion of a similar program in 2024. The buyback is set to commence after the Annual General Meeting and aims to conclude by the end of 2025.

This move is part of Beiersdorf's ongoing strategy to enhance shareholder value. The company plans to cancel existing treasury shares to facilitate the buyback. Details regarding the implementation will be communicated in accordance with statutory requirements before the program's start.

For further queries, Christopher Sheldon, Head of Investor Relations, and Anke Schmidt, Vice President of Corporate Communications, are the designated contacts.