Birkenstock Initiates $250 Million Share Buyback

Birkenstock Holding plc has announced a $250 million accelerated share repurchase (ASR) agreement with Goldman Sachs International. The company aims to address a perceived disparity between its share price and its financial performance.

CEO Oliver Reichert highlighted the strong fundamentals driving the decision. He emphasized that repurchasing shares is currently the best use of capital, given market volatility. The buyback underlines Birkenstock's confidence in both near-term and long-term growth prospects, with an anticipated annual revenue increase of 13-15% in constant currency.

The ASR, starting May 21, 2026, involves an initial delivery of approximately 6 million shares. The final share count will depend on the volume-weighted average price during the ASR term, with completion expected by June 30, 2026.