Brandwatch Earns Recognition in Social Media and Influencer Marketing

Brandwatch Ltd. has been acknowledged by leading analyst firms IDC and QKS for its AI-driven capabilities in social media management and influencer marketing. The company has been designated as a Leader in the 2025 QKS SPARK Matrix™ for Social Media Management Platforms and identified as a Major Player in the IDC MarketScape for influencer marketing.

The accolades highlight Brandwatch's comprehensive social suite, integrating listening, publishing, engagement, analytics, and influencer marketing. Its advanced AI technology, Iris, underpins these capabilities, making it a preferred choice for enterprises requiring scalable solutions.

QKS and IDC reports emphasize Brandwatch's end-to-end approach and its proficiency in supporting global creator programs, offering tools for discovery, collaboration management, and performance analysis. This positions Brandwatch as a pivotal force in the marketing and communications sphere.