Circus SE Unveils 2025 Strategy Targeting Physical AI Leadership

Circus SE has released its 2025 strategy, focusing on leading Physical AI applications centered around its CA-1 robot. This new strategy aims to significantly expand AI solutions for human-robot interactions, particularly in manual labor sectors like the food-service industry. The company achieved major milestones in 2024, with the CA-1 robot moving into mass production and a significant order backlog.

CEO Nikolas Bullwinkel emphasized the transformative potential of Physical AI to reshape industries. Circus plans to scale its CA-1 system globally, enhance AI autonomy capabilities, and introduce advanced Agentic AI interfaces. The company sees 2025 as pivotal, tapping into new markets and addressing global labor shortages.

Circus will explore expanding AI solutions beyond food-service, offering standalone software and a unified operational middleware. This approach highlights its commitment to solving real-world challenges through innovative AI technologies.