FLORENTAISE refocuses on raw materials to consolidate its future

Florentaise has announced that it is stopping the sale of potting soil to the general public and professionals in France, opting to co-contract these activities. As a result, 86 employees will be laid off through a Job Protection Plan. This strategy aims to reduce working capital requirements and focus on its high-potential international activities, particularly in China, Europe, and the USA.

The group sold three production sites in France, generating cash to renegotiate its debt. The sales concern the Louresse-Rochemenier, Treffort-Cuisat, and Saint-Escobille sites. However, Florentaise will retain its potting soil raw material manufacturing business.

This reorganization was validated by the Nantes Commercial Court, affirming the company's commitment to guaranteeing its future sustainability.