Haier Unveils New Smart Home Portfolio in Paris

Haier Group, a leading IoT ecosystem brand, launched its new smart home portfolio in Paris. The event, held between Roland-Garros and the Paris Saint-Germain stadiums, showcased Haier's vision for intelligent, personalized living. The Champions Meeting celebrated Haier’s commitment to premium consumer experiences in the European market.

The portfolio emphasized three value pillars: AI-powered intelligence, human-centered experiences, and energy-efficient solutions. Haier's products integrate advanced AI for personalized performance and include innovations in home entertainment, food preservation, and laundry. These solutions cater to modern living needs, offering intuitive features and optimized resource use.

Haier's CEO, Neil Tunstall, stated the company's focus on elevating consumer experiences through intelligent technology. Francesco Di Valentin, Chief Business Officer, highlighted collaborations with sports as a reflection of Haier's pursuit of excellence. The Paris event marks a key milestone for Haier's expansion across over 45 European markets.