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Hard Rock International Launches "All Teams. One Place." Soccer Campaign
Hard Rock International has announced its "All Teams. One Place." campaign, celebrating the summer's major soccer tournament. This global initiative, supported by Leo Messi, features enticing offers at Hard Rock locations worldwide. Fans can participate in a sweepstakes to win a Messi meet-and-greet, hotel stays, and loyalty points. Special experiences include the Messi Legendary Suite at Hard Rock Hotel New York and Seminole Hard Rock Hotel & Casino Hollywood, alongside a new Messi Legendary Burger on the menu.
The campaign aims to unite soccer fans through a shared love of the sport. Jim Allen, Hard Rock International’s Chairman, emphasizes the inclusive environment the brand provides. Additionally, Messi appears in a promotional film at the Seminole Hard Rock Hotel & Casino to capture the campaign's spirit. The promotion runs from June 15 to July 31, 2026, offering diverse experiences to global fans.
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