Invibes Advertising: Half-year results 2025 and new European strategic focus

Invibes Advertising has released its first-half 2025 results, posting revenue of €10 million, a 15.1% decrease compared to the previous year. This decrease is part of a strategy to refocus on key European markets. The company is gradually closing its emerging markets to focus its resources on its main hubs and optimize its structure.

During this period, REBITDA amounted to -€2.1 million. EBITDA declined to -€2.2 million, despite a solid 11% margin in active markets. Net losses amounted to €3.4 million. However, gross cash flow stabilized at €7.7 million.

Invibes is leveraging artificial intelligence to boost its offering. With its Fusion solution, based on generative AI, the company aims to transform the digital advertising sector by drawing inspiration from social ads. This strategy aims to improve advertising engagement and results for its clients.