WIDIA Celebrates Century of Metal Cutting Innovation

WIDIA, a renowned brand under Kennametal Inc., marks its 100th anniversary in 2026. Since its inception in 1926, WIDIA has been at the forefront of metal cutting technology, known for its durability and advanced solutions. The brand has consistently set industry benchmarks with its tungsten carbide tooling and coated inserts, serving a diverse range of industries globally.

Acquired by Kennametal in 2002, WIDIA remains vital within the company's portfolio, focusing on innovation and reliability in metal cutting tools. To commemorate this milestone, Kennametal is launching several anniversary initiatives, including customer engagement programs, exclusive promotions, and a global brand ambassador program.

Scott Etling, VP of Global Product Management, highlighted WIDIA's legacy symbolized by its diamond emblem, representing toughness and durability. The brand continues to support machinists worldwide with a range of cutting solutions.