Snipp Interactive and Inmar Intelligence Forge Strategic Partnership for Digital Grocery Incentives

Snipp Interactive Inc. and Inmar Intelligence have unveiled a pioneering partnership in the fintech loyalty sector. This collaboration integrates Inmar's Digital Incentives with Snipp's Financial Media Network, targeting Consumer Packaged Goods (CPG) offers to millions of bank customers.

Inmar's retail network currently extends to over 200 million shoppers across North America, with promotions at more than 40,000 locations. This partnership, set to launch in Q4, introduces a new distribution channel through consumer banking applications, enhancing engagement via credit and debit card rewards.

For CPG brands, this alliance opens up significant media opportunities, while financial institutions benefit from increased cardholder engagement. Retailers also gain a new channel to promote shopper savings, impacting basket growth and store visits.