BRÈVE

sur MGI - Media And Games Invest SE (isin : SE0018538068)

Verve Secures 2026 ADWEEK Tech Stack Award

Verve has achieved significant recognition by winning the 2026 ADWEEK Tech Stack Award in the Mobile Product/Platform category. This accolade highlights Verve's successful collaboration with LinkedIn, optimizing user acquisition campaigns using their performance DSP, Dataseat, within Apple's SKAdNetwork. The campaign resulted in measurable improvements in key performance metrics.

Verve's mobile-first technology enabled LinkedIn to enhance app growth in an increasingly complex digital environment. The intelligent campaign optimization and advanced measurement capabilities demonstrated Verve's vision as a leading mobile-first Advertising Intelligence platform.

Notably, the campaign achieved a 38% reduction in Cost per Install and a 39% decrease in Cost per App Activation. Additionally, there was over 90% visibility into post-install events within the SKAN environment, showcasing Verve's ability to drive high-quality mobile user acquisition while maximizing campaign performance.

Alessandro Giuliani, Chief Revenue Officer at Verve, expressed pride in the recognition, emphasizing the company's commitment to delivering measurable business outcomes through cutting-edge mobile technology and AI. The ADWEEK Tech Stack Awards celebrate innovative technology shaping the future of marketing and advertising.

R. E.

Copyright © 2026 FinanzWire, tous droits de reproduction et de représentation réservés.
Clause de non responsabilité : bien que puisées aux meilleures sources, les informations et analyses diffusées par FinanzWire sont fournies à titre indicatif et ne constituent en aucune manière une incitation à prendre position sur les marchés financiers.

Cliquez ici pour consulter le communiqué de presse ayant servi de base à la rédaction de cette brève

Voir toutes les actualités de MGI - Media And Games Invest SE