NetMedia Group is betting on data and AI for its expansion

NetMedia Group (ALNMG) is restructuring its operations by integrating Artificial Intelligence and Data at the heart of its activities. This strategic shift aims to respond to market developments and stimulate the group's growth. The company now positions itself as the leading B2B-focused Performance Business group, offering omnichannel solutions driven by Data and AI.

To strengthen its results, NetMedia Group is developing Clubs designed to engage decision-makers across various sectors. These Clubs generate revenue through a membership and sponsorship model, promoting the visibility of their communities. Two new clubs were successfully launched in 2024, and three more are planned for 2026.

The transformation is based on three new AI-driven solutions: "Prax," "Mentioned," and the "Big Consideration Index." These cover a range of aspects, from visibility strategies to conversational interactions.

Through these initiatives, NetMedia Group aims for sustainable growth by supporting its clients with advanced technologies, thereby consolidating its leading position in the B2B market.