Strutt Enters European Market with New Model and Smart Updates

Smart mobility company Strutt announced its entry into the European market at IFA Berlin 2026, marking the global debut of the new ev¹e model. This expansion follows the success of the ev¹c in the UK and Europe, where it received positive feedback from various stakeholders. The ev¹e is designed for those seeking outstanding driving performance and ease of use. Priced at €4199, it features a four-motor drivetrain system, offering optimal control and the ability to travel up to 32 km on a single charge.

At IFA 2026, Strutt also introduced its evolving software for the ev¹c, emphasizing features like Cruise Mode and Waypoints navigation, which adapt based on community feedback. The introduction of Over-The-Air software updates allows for continuous enhancement of the vehicle's capabilities, aligning with Strutt's vision of smart mobility. CEO Tony Hong highlighted the positive reception of their approach and the company's commitment to offering a personalized mobility experience in Europe.